Metaps Announces the Share Transfer of Greater China Subsidiary Metaps Entertainment
Metaps Inc. (Minato-ku, Tokyo; President & CEO: Yuichiro Yamazaki; hereinafter referred to as the “Company”) has officially announced the transfer of all shares of Metaps Entertainment Limited (British Virgin Islands, CEO: Shuo Zhang; hereinafter referred to as “ME”), a consolidated subsidiary of the Company and the holding company for its marketing business in Greater China, to DIGITAL HEARTS HOLDINGS Co., Ltd (Shinjuku-ku, Tokyo; CEO: Genichi Tamatsuka).
The subsidiaries to be transferred include seven subsidiaries based in Hong Kong, Taiwan, and other areas, and as a result of this transfer the Company will withdraw marketing operations from Greater China. This move coincides with the Company’s medium-term management plan, that includes the selection and concentration of its businesses with a focus on its core offerings such as DX support.
Background of Share Transfer
The Company has been reviewing its business portfolio in order to further enhance and focus on its DX support and finance businesses, a decision based on its revised medium-term management plan “The Road to 2025” that was announced in August 2020. Consequently, the total share transfer of ME was included in this plan.
From its establishment in November 2018, ME has been the holding company for the Company’s Greater China marketing operations and has since developed a wide range of businesses across Asia. Said businesses include KOL Media Limited (Hong Kong-based marketing company), Luminous Media International Corporation (Taiwan-based advertising agency), Metaps Pte Ltd. (Singapore-based marketing company), and Metaps Shanghai Co., Ltd (Mainland China-based marketing company), with many of these businesses having expanded steadily across the most recent financial year.
However, due to the rapidly-changing market environment of these companies, the decision to transfer shares was taken after careful consideration of the Company’s revised priorities that follow the belief of continued investment being necessary for its growth.
DIGITAL HEARTS HOLDINGS Co., Ltd offers a variety of services which include high-quality translation, LQA (Language Quality Assurance), localization, and 2D/3D graphic and video creation services. ME offers extensive experience in providing marketing support to Greater Chinese game developers looking to expand their business abroad, and offers a number of promotional services that follow the lifecycle of their games including online advertising, TV commercials, and influencer marketing.
As a result of this total share transfer, DIGITAL HEARTS HOLDINGS Co., Ltd will attain the capability to utilize both its own strengths and those of ME in order to provide comprehensive marketing and localization services to game developers across Greater China and support the expansion of the digital entertainment industry throughout Asia.
Metaps Entertainment (ME)
P.O. Box 905, Quastisky Building, Road Town, Tortola, British Virgin Islands
Representative: Shuo Zhang (CEO)
Established: November 30 2018
Capital: US$13,490,000 (1,433 million yen)
Corporate Site: http://www.metaps-entertainment.com/
DIGITAL HEARTS HOLDINGS Co., Ltd
41st Floor, Tokyo Opera City Building, 20-2, Nishi-Shinjuku 3-chome, Shinjuku-ku, Tokyo
Representative: Genichi Tamatsuka (President & CEO)
Established: October 1 2013
Capital: 301 million yen
Corporate Site: https://www.digitalhearts-hd.com/
3rd Floor, Sumitomo Fudosan Azabu Juban Building, 1-4-1 Mita, Minato-ku, Tokyo
Representative: Yuichiro Yamazaki (President & CEO)
Established: September 3, 2007
Capital: 5,444 million yen (for the year ending December 31, 2019)
Corporate Site: https://metaps.com/
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